Concept Development Projects

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These are a couple of projects from my Concept Development class taken in college. The class was all about coming up with concepts for projects and bringing those concepts to life. For the project featured above, the assignment was to create a 2 panel ad related to assigned topics. My topic was Beautiful & Ugly. Because we were not allowed to take sides on the topics, I chose for my ad concept to reflect that no matter how you wear your hair, curly or straight, you are still beautiful.

Another assignment for the class was to create a 3 ad series. I chose for my ad concept to be on naturally curly hair. It is based on The Curly Girl “No Poo” method by Lorraine Massey. I received great feedback on both of the projects! I really did enjoy this class!

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